Account Executive

Account Executive

TV - Sales
  • The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.


    • Implements strategies to consistently grow revenue and exceed revenue goals.
    • Establishes credible relationships with local business community.
    • Makes sales calls on existing and prospective clients.
    • Maintains assigned accounts and develops new accounts.
    • Prepares and delivers sales presentations to clients.
    • Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
    • Provides clients with information regarding rates for advertising placement in all media.
    • Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
    • Works with clients and station personnel to develop advertisements.
    • Performs other duties as assigned.

     

    Requirements & Skills:

     

    • Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
    • Minimum one year’s experience in sales, preferably in the media field.
    • Valid driver’s license with an acceptable driving record.
    • Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
    • Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

    Apply here:

Additional Info

Station/Company Name : WLAX/WEUX

Location : Eau Claire, Wisconsin

Application Information : Apply here:

https://nexstar.wd5.myworkdayjobs.com/en-US/nexstar/details/Account-Executive-III--Sales_REQ-27820-1

Expiration Date : 5/31/2024

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