WXOW-TV is seeking a dedicated, high-energy Assistant News Director to lead our team of journalists in beautiful La Crosse, Wisconsin. We are looking for a leader who can manage daily content, mentor newsroom staff, and drive our "Digital First" mission while ensuring the highest standards of broadcast excellence.

The Assistant News Director is the primary on-site manager for the WXOW newsroom, reporting to the Regional News Director at WKOW-TV in Madison, Wisconsin. This is a critical leadership role responsible for the day-to-day execution of our news product across broadcast, digital, and social media platforms.

Key Responsibilities

• Newsroom Leadership: Supervise daily activities of newsroom personnel, including reporters, anchors, and photographers. Manage scheduling, provide performance feedback, and foster a professional, high-growth newsroom culture.
• Editorial Oversight: Lead daily editorial meetings, assign stories, and coordinate coverage priorities. Ensure all content meets the highest standards of journalistic integrity, accuracy, and legal compliance.
• Breaking News & Weather: Rapidly coordinate the station’s response to breaking news and severe weather events, ensuring a continuous flow of information across all platforms.
• Newscast Production: Research, write, and produce daily newscasts. Work closely with the Madison-based producing hub and local anchors to ensure polished, timely, and engaging broadcasts.
• Multi-Platform Content Management: Oversee and contribute to the station’s digital footprint. This includes writing for the website, managing social media accounts, and ensuring "web-first" delivery of breaking stories.
• Operational Duties: Monitor scanners, develop community contacts, and remain available on-call for major news events.
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Qualifications/Experience

• Bachelor’s degree in Journalism, Communications, or a related field.
• At least 3 years of experience in a professional newsroom. Previous management or leadership experience is preferred, but we will consider high-potential candidates ready for their first management role.
• Superior written and verbal communication skills.
• Strong understanding of broadcast law and ethical journalism.
• Ability to make fast, accurate editorial decisions under pressure.
• Proficiency in video editing and digital content management systems.
• Strong organizational skills and attention to detail.
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Disclaimer: Employment offers are contingent upon the successful completion of a background check and driver’s license screening.

WXOW is an EOE-M/F/D/V employer.